Place Dynamix

We make places that make people's lives better!

Place Dynamix is a specialist public realm and landscape master planning consultancy with over 25 years of experience shaping streets, parks, communities and destinations across the GCC, the UK and internationally.

We work with developers, PMCs and public-sector authorities to create walkable, climate-responsive and high-performing urban environments — combining strategic thinking, design excellence and real-world delivery expertise.

Our work focuses on the spaces between buildings: the streets, public spaces and landscapes that define how cities function, feel and endure.

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City Walk, Dubai, U.A.E.

What Sets Us Apart

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‍Public Realm Specialists
Public realm is our core expertise — from streets and boulevards to parks, plazas, waterfronts and civic spaces. It is not an add-on to architectural design; it is central to how places succeed.

‍Climate-Responsive by Design
‍We embed shade, thermal comfort, planting resilience, walkability and wellness into every project from the outset — particularly critical in extreme-climate environments.

‍Strategic and Deliverable
We bridge high-level masterplanning, design frameworks and technical delivery, ensuring that design intent survives procurement, coordination and construction.

‍Advisory-Led Thinking
In addition to design services, we regularly act as client-side advisors, peer reviewers and governance partners — supporting better decisions, stronger outcomes and reduced lifecycle risk.

‍Senior Involvement
Our leadership team remains actively involved throughout projects, providing continuity, accountability and clarity from early strategy through to delivery.

Leadership & Senior Design Team

Eric Wright - Managing Director

‍Eric Wright is the Managing Director of Place Dynamix, leading the practice’s strategic direction, client relationships and operational delivery. With extensive experience across major public-realm, masterplanning and urban development projects, Eric brings a balance of design leadership, technical understanding and commercial awareness.

He works closely with developers, PMCs and authorities — often in an advisory capacity — to align public-realm strategy, climate-responsive design and implementation quality with broader development objectives. Eric is a strong advocate for landscape and public realm as critical urban infrastructure, shaping comfort, mobility, wellbeing and long-term value.

Annie Baillie - Design Director

‍Annie Baillie leads design strategy at Place Dynamix, specialising in public realm and landscape master planning for urban districts, mixed-use destinations, educational environments and residential communities.

With more than 20 years’ experience across the UK and GCC, Annie is recognised for her evidence-based approach to shade optimisation, thermal comfort, walkability, planting strategy and wellness-led design. She works closely with multidisciplinary teams to ensure design quality, usability and resilience are embedded from the earliest stages.

Annie regularly contributes to industry dialogue and thought leadership and is known for her collaborative, pragmatic and commercially informed approach, ensuring landscapes are both aspirational and deliverable.

Darragh Bellew - Studio Director

‍Darragh Bellew oversees the day-to-day leadership of the Place Dynamix studio, guiding multidisciplinary teams across a diverse portfolio of public-realm, landscape and master planning projects.

His experience spans urban streetscapes, mixed-use developments, residential communities, civic landscapes and hospitality environments, with a strong track record delivering projects from early concept through to technical design and construction.

Darragh champions design excellence supported by real-world practicality, ensuring that shade, comfort, planting resilience and buildability are fully integrated into the design process. He is valued for his calm, collaborative leadership and strong coordination with clients, consultants and contractors.

Our Studio

Place Dynamix’s studio brings together landscape architects, planning specialists and landscape technical specialists working collaboratively across strategy, design and delivery.

Our team combines creative thinking with technical rigour — supporting projects at every scale, from city-wide frameworks and design guidelines to detailed streetscapes and constructed public spaces.

We value clarity, coordination and accountability, and we take pride in delivering work that is both design-led and grounded in real-world performance.

OUR APPROACH

We add real sustainable value to projects and places.

How We Work

We work in close partnership with our clients and consultant teams, adapting our role to suit each project’s needs — whether as lead designers, specialist sub-consultants or independent advisors.

Our approach is:
- Collaborative and transparent
- Technically rigorous and well coordinated
- Comfortable operating within complex stakeholder environments
- Focused on long-term performance, not short-term gestures

Experience & Reach

- Over 25 years of professional practice
- Projects delivered across the UAE, KSA, UK, Europe and Asia
- Extensive experience working with leading developers, PMCs and authorities
- Proven capability across public realm, landscape master planning, advisory and delivery

Our Commitment
‍
We believe the quality of public realm defines the success of cities and communities.
Whether acting as designers or advisors, Place Dynamix is committed to shaping places that are comfortable, resilient and meaningful — places that support people, climate and long-term value.

Talk to us about your project.

DIAGNOSTICS

Understanding how existing places work, problems, constraints and other symptoms of underperforming places, peer review of plan proposals, strategic and detailed assessment of built and virtual (to be built) ensembles in order to optimise place value.

DEFINITION

Describing place identity and place attributes, along with design briefing, actions and management plans and other requirements to define the intended place identity amongst owners, stakeholders and providers.

DESIGN

Achieving dynamic places using design and planning as tools for the realisation of a uniquely defined identity. This includes the integration of distinctive and iconic architecture and other elements at all scales. We assist in managing and facilitating design charrettes as well as primary contributions to the design and production process through our urban design, landscape, planning and environmental design and graphics services.

DIAGNOSTICS

Building solutions, place management processes, marketing and promotion, event management and a wide range of solutions including training and capacity building for the delivery of places over time.

About Us